Nihar Naturals Coconut Oil
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Description
Nihar Coconut Oil is a brand of pure coconut oil that has used the platform of purity to become the market leader in the eastern region. The brand is particularly strong in the states of Bihar and Jharkhand. Nihar coconut oil speaks to young mothers whose lives revolve around their families. Aware and educated, they take great pride in shouldering their family responsibilities, and want to buy only the best for their family. And the best can only mean one thing - Nihar Coconut Oil. With natural ingredients, double filtration, and a 100 purity guarantee, Nihar Coconut Oil is coconut oil in its purest form. The essence of this brand is well brought out with its baseline 'Kudrat Ki Shakti. |
Nihar Naturals Perfumed Hair Oil: Nihar Naturals Hair Oil has used its understanding of consumers to become the leading hair oil brand in the eastern market. It is a brand that has managed to differentiate itself from its competition, labeling them as 'basic coconut oils', and adopting a stand of 'beauty and nourishment' for itself. This move has come from a clear understanding of the consumer, a young Bengali woman who believes that there is more to her life than her household duties. We decided to talk to her about something that she felt strongly about - her loss of identity after her marriage. Nihar Naturals did this through an insightful commercial about lost identity, and how a simple thing like leaving your hair open can help you regain it. That was the beginning of the campaign 'The Power of Open Hair'. The campaign has helped Nihar Naturals achieve unprecedented growth. Nihar Naturals is also available in two variants - Rose and Jasmine. These fragrances are very popular in the eastern market, and have helped propel the brand further. |
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Nihar Naturals Coconut Oil
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